5 Reasons Your Small Business Should Have a Website

15 Jan

The number of consumers who check out local businesses online has increased by almost a hundred percent. Before they can choose you, they need to find you first - through a website. You can be found in social media, but nothing proclaims professionalism like an effectively designed website.

If you’re still unsure whether you should get a website for your small business, ponder on the following:

More than a fourth of consumers would rather only deal with businesses that have a website.

Keep in mind that we are now in the digital era where Americans spend close to 24 hours a week on the Internet, and up to 5 hours on their mobile phones from day to day. Consumers nowadays expect companies to have a web presence and tend to view one without a website as less professional.

People are looking for you online.

Among the benefits of having a small business website is being where consumers are. Companies that do have search engine optimized websites have them for several reasons as well. To begin with, only 3% of consumers do not look up local businesses online, and oinly 7% of online experiences do not begin from a search engine. Google runs 3.5 billion searches everyday, and right now, there’s likely someone in your area who’s searching online for your very products or services. Sad to say, your competitor with a website has an advantage. To get some facts about marketing, visit http://www.ehow.com/way_5162017_real-estate-marketing-ideas.html.

When looking for a business and engaging with them, majority of consumers rely on websites.

Aside from the fact that around 63% of consumers use websites to look for and engage with businesses, 93% of them also start with a search engine. As if that’s not enough, take note that consumers use approximately three sources before they actually decide to make a purchase, and 30% immediately eliminate a business just because they don’t have a website, you can also discover more here! 

Digital content has a way with commercial transactions.

Companies that don’t have a website usually say it’s because their industry isn’t online.  However, 75% of B2B buyers say website digital content makes a huge impact on their purchasing decisions, and that they may or may not decide to purchase, depending on that content by itself. Visit this website for more info.

About 75% of consumers admit to assessing a business’ credibility on account of its website design.

Believe it or not, a business with a website tends to be trusted more than one without. Before engaging with a business, people will of course want to know if it’s trustworthy, and a website is the easiest place for them to check. Then again, websites can vary widely. A bad design won’t help you at all, so make sure you choose a good web development company.

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